Botox, fillers and chemical peels were among the most popular cosmetic treatments in the United States and fueled growth in the plastic surgery industry for the third consecutive year. The American Society of Plastic Surgeons quotes 14.6 million procedures were performed in 2012, an increase of 5 percent from 2011. “The growth in cosmetic surgery continues to be driven by a significant rise in minimally invasive procedures,” Dr. Gregory Fisher says. “However, many people do not realize that you get what you pay for, and apart from not being perfect, the non-invasive results do not last forever.”
Botox treatments rose 8 percent last year to 6.1 million procedures, along with the skin-smoothing treatment microdermabrasion. Demand for fillers to smooth out wrinkles jumped 5 percent, while laser hair removal treatments rose 4 percent and chemical peels jumped 2 percent. Overall, minimally invasive treatments accounted for 13 million procedures in 2012, while surgery such as breast enlargements and facelifts dropped 2 percent to 1.6 million.
“Female cosmetic breast surgeries such as breast augmentation, as well as body contouring procedures like tummy tucks, were still the most popular procedures I performed in 2012,” says Dr. Fisher, “although they too saw a decline in popularity.”
Although breast enlargement surgery dropped 7 percent from the previous year, it was still the most popular surgical cosmetic treatment with 286,000 procedures, followed by nose reshaping, liposuction, eyelid surgery and facelifts.
Reconstructive plastic surgery, which improves function or abnormal appearance, was also up slightly last year with tumor removal the top surgery.